Since 2010, Schäfer + Peters handles all product information in 14 different languages with the Perfion Product Information Management solution. The decisive point in choosing Perfion PIM was its full integration with Microsoft Dynamics NAV.
At Schäfer + Peters GmbH, a manufacturer of stainless steel and acid-resistant fasteners, the product data of 32,000 different stock items was formerly scattered everywhere: on computers and servers, in Excel files and it was difficult to provide product information to customers, because cleand and up-to-date data was not available due to the absence of a central database.
Perfion revolutionized Catalog creation
Schäfer + Peters manages all product information in 14 different languages with the Perfion Product Information Management system. The decisive point in choosing Perfion was its full integration with Microsoft Dynamics NAV and that the sales team can access product data from Microsoft Dynamics NAV directly through Perfion.
A button integrated in Dynamics NAV allows the sales team direct access to all data that is maintained in Perfion: dimensions, material, pictures, pictograms, etc. A product flyer (in PDF or other formats) can also be accessed from here and it can be printed or sent directly to the customer via e-mail at the press of a button.
The Perfion PIM system has revolutionized Schäfer + Peters’ catalog production completely. Where it used to take several full-time employees (in total 5-8 people were involved) up to nine months to create the large main catalog, the work is now done within a week.
Marketing Manager Matthias Westhauser explains:
"With Perfion and InBetween we can generate our 1000-page main catalog and make it ready for print within one week. Previously, this took up to nine months. Today we can access all product data any time and our webshop gets all necessary product information from Perfion. We have saved about 200,000 euros over the last 4 years."
Complete Integration with ePages Webshop
The company online shop, based on the ePages webshop solution, displays only data from Perfion and Dynamics NAV. Changes to the product information in Perfion or NAV are immediately synchronized with the webshop. Thus Schäfer + Peters can guarantee their webshop customers that all necessary and available product data is always up to date.
All product data PDFs in the webshop are generated automatically with the latest data from Perfion in the moment in which the customer clicks them. The excess profit from the webshop is enormous and at Schäfer + Peters the Perfion Product Information Management solution is its data source number one.
Schäfer + Peters – the company
Schäfer + Peters has more than 200 employees and 32,000+ different inventory items. The company is your partner for stainless steel and acid resistant fasteners, DIN and standard parts such as wood screws, metric screws, safety screws, washers, nuts and even heavy-duty fasteners as well as solar fixtures and special parts - all in various versions.
Product Information Management Product Data Management