DAVID POPE JOINS JEMM AS GM WITH MARK BADCOCK HIRED AS SALES DIRECTOR
London, 31st January, 2013: Jemm Group (http://jemmgroup.com), the real-time advertising network, can today announce the appointment of David Pope who joins Jemm Group Australia as General Manager and Mark Badcock, who joins Jemm Group Australia as Sales Director.
David will be responsible for establishing Jemm in Australia as a leading ad technology and real time service provider for publishers and advertisers. He leaves DNS after 2 years where his last role, as General Manager, focused on managing operations across network sales, ad operations and business development departments.
With 12 years’ experience in building, managing and developing outstanding teams and a passion for cutting edge technology, David will be tasked with driving operational efficiencies and new advertising initiatives.
As Sales Director, Mark Badcock will be responsible for cementing the growing reputation of Jemm Group in Australia and introducing both buyers and sellers to the benefits of real time trading. Prior to joining Jemm, Mark was National Sales Manager for The Week Magazine at Dennis Publishing. Mark has also worked in a variety of management and advertising sales roles at senior level.
David Pope, General Manager at Jemm said: “This is the ideal opportunity for me to build on the success of Jemm Group within Australia. The company has made some recent acquisitions that will aid the way we deliver real time inventory and platform services to our current and potential clients. These recent developments, along with Jemm’s focus on ad technology will further cement our position in the market.”
Matt Whaley, CEO at Jemm said: “In 2013, we are putting more emphasis on becoming a leading ad trading and technology business and to do this we need the best people in the business. David and Mark both have a wealth of knowledge to help Jemm Group deliver technology and interfaces to clients in Australia. Jemm Group has seen its real-time bidding business become a great success in the Australia and we want to continue to be at the top of this expanding market.”
Jemm was founded in 2007 to cover every angle of a brand’s digital marketing needs. A fully accredited member of IASH, Jemm is focused on brand safety online at the same time as ensuring every publisher’s advert secures maximum revenue and each advertiser achieves optimum performance. Jemm is a true innovator in a market that is resting on its laurels. The business has recently rebranded as a Real Time Network, allowing for a more efficient buying process using RTB to deliver better results for buyers and sellers.