Gift review website reveals a bumper year in 2010 in terms of visitors to the website and advertising revenues.
Gifts and gadgets review website GiftsGuideUK.com has revealed 200% growth in YOY revenues for 2010. The strong performance was driven by a heavy increase in advertiser revenues following a big increase in traffic to the website throughout 2010.
A focus on increasing visitor numbers to the website has paid dividends with YOY visitors to the website 160% up YOY. These increased visitor levels are aligned to the group hiring two heavyweights in online marketing, Molly Hunter from a competitor gift retail business and Julian Farrow who joined from a top search marketing business.
The business has found a unique niche within the gifts industry by working with the leading retails such as IWantOneOfThose.om, Firebox, Menkind, Buyagift and Prezzybox to help users find the best presents for seasonal holidays and birthdays.
Paul Smith, Managing Director GiftsGuideUK.com commented: “The business has found itself in a unique position with so many gift retailers on the internet, by reviewing only the best products and guiding the user to the best price, we’re offering a service that cannot be competed with.”
“The 2 additions to the GiftsGuideUK.com marketing team this year in Molly and Julian have bought their knowledge of the gifts industry and introduced us to new marketing channels, which has been reflected in the increased visitor levels and hence advertising revenues”.
Launched in October 2008, Gifts Guide UK makes present buying for those 'difficult to shop for people' so much easier selling a wide range of gifts, gadgets and gift ideas.