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Press releases

Viewers to pick their new ‘Anandi’ on COLORS!

Press release July 5, 2010
3ofthem Mumbai: Finally, it has been confirmed that India’s most loved TV show, ‘Balika Vadhu’ on COLORS will take an age leap. In a unique initiative to engage its viewers, the flagship television serial of COLORS that deals with the issue of child marriage is coming up with a unique poll. As the show is poised to take a five year age leap into the future, the channel has decided to give the viewers the power to decide who should be replacing Avika Gor who essays the role of ‘Anandi’. The channel has revealed three fresh faces that are being considered for the role and for the first time ever on Indian television the viewers themselves will get the chance to give their preference as to who they want to see as their new Anandi.